Private. For Matt's review.
Draft for Matt's review | Organic only, no paid ads | Matt Bingaman | Commercial Advisor | CA DRE #02139034 | eXp Commercial | (916) 513-0217
Qualified buyer conversations and booked private tours in the first 30 days at $1,775,000, with every visit and lead tracked by source on the seller's live dashboard.
| Priority | Buyer | Message |
|---|---|---|
| Primary | Escape buyer: Bay Area or Sacramento weekend base | "Two hundred acres. One exit off 50." |
| Primary | First-ranch buyer | "Start small. The fence is already built." |
| Secondary | Working rancher scaling up | New fence, 11 springs, a 32 GPM well, corral, barn, arena |
| Secondary | Land long-hold or 1031 buyer | Three parcels (80/80/40), RE-10, current cattle lease |
Objections: small home (weekend base as is), no animals included, any split or build plan is buyer to verify with the county. 1031 content is general information, not tax advice.
| When | Actions |
|---|---|
| Week 1 | MLS and listing page live. Launch post on every platform. Landscape video on YouTube, vertical on Reels, TikTok, Shorts. GBP post. Co-op and sphere emails. Land.com, LoopNet, Crexi, eXp Land & Ranch live. QR on gate sign |
| Week 2 | Posts: the fence, the water. Agent preview tour. Reel 1. First seller report |
| Week 3 | Posts: the 1937 house, Shingle Springs history. "Which ranch is yours" engagement post. Reel 2. Second co-op touch |
| Week 4 | Reel 3. Repost best performer. Month 1 seller review and month 2 plan |
| What it shows | Source |
|---|---|
| Page visits, by source and by day | Built-in tracker on the listing page |
| Who watched the video, opened the gallery, scrolled, clicked call or tour | Built-in tracker |
| Leads and inquiries | Listing page forms (each one also emails Matt) |
| Video views, portal views and saves | Entered weekly from YouTube, Instagram, Zillow, Land.com, LoopNet, Crexi |
No cookies, no ad pixels, no personal data shown to the seller.
Draft 2026-11-01 | For review before posting | Landing page: https://5700semor.netlify.app/ (use the matching tracked link from the launch kit in each place)
Rules on every piece: no animals included | buyer to verify acreage, zoning, split, fence and lease | real photos only in this batch | never mention prior listings | Matt is a Commercial Advisor, never a broker.
Standard sign-off for ads and solicitations: Matt Bingaman | Commercial Advisor | CA DRE #02139034 | eXp Commercial
Photo: 5700-Semor-Dr-03.jpg (house compound, green season aerial)
Caption: Just listed in Shingle Springs.
5700 Semor Dr | approx 200 acres across three parcels | El Dorado County
◆ 1937 red ranch house with a stone wood-burning fireplace ◆ All 200 acres recently refenced to bison height, plus cross fencing, corral, barn, arena, hay storage ◆ 11 active springs, two retention ponds, a well producing 32 GPM ◆ Septic, propane, 220V ◆ Hwy 50, Exit 37
Offered at $1,775,000. Private tours by appointment.
Full film and details at the link in bio, or call Matt at (916) 513-0217.
Matt Bingaman | Commercial Advisor | CA DRE #02139034 | eXp Commercial No animals included. Buyer to verify all details.
Hashtags: #ShingleSprings #ElDoradoCounty #RanchForSale
Photo: 5700-Semor-Dr-35.jpg (drive along fence) | alt: 5700-Semor-Dr-58.jpg (fence post with view)
Caption: The hardest part of starting a ranch is usually the fence.
Here, it is already standing. All 200 acres were recently refenced to hold bison: over 21,000 ft of 5.5 ft fencing, plus cross fencing and a corral. For reference, bison fence should be at least 60 in tall. Cattle need 48 in.
Bring your own stock. The groundwork is done.
Walk the fence line in the film at the link in bio. Questions: (916) 513-0217.
Matt Bingaman | Commercial Advisor | CA DRE #02139034 | eXp Commercial No animals included. Fence length and specs approximate, buyer to verify.
Hashtags: #RanchLife #ElDoradoCounty
Photo: 5700-Semor-Dr-01.jpg (house exterior) | carousel: 5700-Semor-Dr-08.jpg (fireplace), 5700-Semor-Dr-14.jpg (kitchen)
Caption: Built in 1937. Still the heart of the place.
A red ranch house, approx 744 sq ft, 1 bed 1 bath, with a remodeled kitchen, bath and bedroom and a stone wood-burning fireplace. Small on purpose. A weekend base or a first home on the land while you plan what comes next.
Plus a 2-car detached garage and RV access.
See inside at the link in bio, or book a private tour at (916) 513-0217.
Matt Bingaman | Commercial Advisor | CA DRE #02139034 | eXp Commercial Square footage and improvements approximate, buyer to verify. Any build plans subject to county review.
Hashtags: #ShingleSprings #HistoricHome
Photo: 5700-Semor-Dr-52.jpg (pond with oak) | carousel: 5700-Semor-Dr-74.jpg (aerial pond), 5700-Semor-Dr-46.jpg (oak with swing)
Caption: The water on Semor Dr.
Water is what makes a ranch work. This one has 11 active springs, two retention ponds and a well producing 32 GPM, across approx 200 acres of oak woodland and rolling pasture.
More of the land at the link in bio. Private tours: (916) 513-0217.
Matt Bingaman | Commercial Advisor | CA DRE #02139034 | eXp Commercial Water details per seller, buyer to verify.
Hashtags: #ElDoradoCounty #SierraFoothills #LandForSale
Photo: 5700-Semor-Dr-89.jpg (mountain view aerial)
Caption: How Shingle Springs got its name.
◆ Forty-niners set up a horse-powered shingle machine by clear springs here. It could turn out 16,000 shingles a day. ◆ On September 26, 1849, the Boston-Newton Joint Stock Association camped here the night before reaching Sutter's Fort. It is California Historical Landmark No. 456. ◆ In 1865 the railroad arrived, and Shingle Springs was the end of the line toward Placerville until 1888. ◆ When the mining claims played out, they became ranches.
People have been stopping here and deciding to build something for over 175 years. 5700 Semor Dr is approx 200 acres of that ranch country, ready for whoever stops next.
The story and the land at the link in bio. (916) 513-0217.
Matt Bingaman | Commercial Advisor | CA DRE #02139034 | eXp Commercial
Hashtags: #ShingleSprings #CaliforniaHistory #ElDoradoCounty
Photo: carousel of 4: 5700-Semor-Dr-81.jpg (house and gate), 5700-Semor-Dr-36.jpg (pasture and shade structure), 5700-Semor-Dr-52.jpg (pond), 5700-Semor-Dr-90.jpg (valley view)
Caption: Same 200 acres. Four different ranches. Which one is yours?
1 | The weekend escape: a 1937 house, a fire going, nothing on the calendar 2 | The working ranch: new fence, springs, well, corral, barn, arena, ready for stock 3 | The first ranch: start small, learn the land, grow into it 4 | The long hold: three parcels, approx 80/80/40, in El Dorado County
Tell us your number in the comments.
See all four at the link in bio, or call (916) 513-0217.
Matt Bingaman | Commercial Advisor | CA DRE #02139034 | eXp Commercial No animals included. Parcel sizes approximate. Any split subject to county approval, buyer to verify.
Hashtags: #RanchForSale #ElDoradoCounty
Audio: western score, real photos only (no AI) | Time | Visual | On-screen text | |---|---|---| | 0 to 9 s | 5700-Semor-Dr-59.jpg, slow push | "Every acre, refenced." | | 9 to 13 s | 5700-Semor-Dr-35.jpg, pan along fence | "The fence is still standing." | | 13 to 16 s | 5700-Semor-Dr-03.jpg aerial | "Approx 200 acres | Shingle Springs" | | 16 to 20 s | End card | "No animals included | Link in bio | (916) 513-0217 | Matt Bingaman, CA DRE #02139034, eXp Commercial" | Caption: The fence is already built. The rest is up to you. Link in bio. #ShingleSprings #RanchForSale
| Beat | Visual | On-screen text |
|---|---|---|
| 1 | 5700-Semor-Dr-01.jpg | "6:00 am |
| 2 | 5700-Semor-Dr-37.jpg | "8:00 am |
| 3 | 5700-Semor-Dr-80.jpg | "10:00 am |
| 4 | 5700-Semor-Dr-52.jpg | "1:00 pm |
| 5 | 5700-Semor-Dr-90.jpg | "5:00 pm |
| 6 | 5700-Semor-Dr-08.jpg | "8:00 pm |
| 7 | End card | "5700 Semor Dr |
| If any shot is AI graded to sunset or night, add "Dramatization" or "Digitally altered" to that shot per AB 723. |
| Beat | Visual | On-screen text |
|---|---|---|
| 1 | 5700-Semor-Dr-31.jpg, gravel drive | "Hwy 50. Exit 37." |
| 2 | 5700-Semor-Dr-33.jpg, drive curve | "A few minutes later." |
| 3 | 5700-Semor-Dr-81.jpg, gate and house | "Approx 200 acres of your own." |
| 4 | 5700-Semor-Dr-02.jpg, valley view | "Shingle Springs |
| 5 | End card | "Private tours |
Photo: 5700-Semor-Dr-03.jpg | Button: Learn more (landing page URL)
Now offered in Shingle Springs: 5700 Semor Dr, approx 200 acres of El Dorado County ranch land across three parcels (80, 80 and 40 acres), zoned RE-10.
◆ 1937 red ranch house, approx 744 sq ft, with a stone wood-burning fireplace ◆ All 200 acres recently refenced: over 21,000 ft of 5.5 ft bison-height fencing, cross fencing and a corral ◆ Barn, arena, sheds, hay storage, 2-car detached garage, RV access ◆ 11 active springs, two retention ponds, a well producing 32 GPM ◆ Septic, propane, 220V ◆ Current cattle lease in place ◆ Hwy 50 access at Exit 37
Offered at $1,775,000. Private tours by appointment.
Shingle Springs has been ranch country since the Gold Rush claims gave way to grazing land. This is a large, fenced piece of it within reach of Sacramento.
No animals included. Acreage, zoning, fence and lease details approximate; buyer to verify any split or build plans with El Dorado County.
Matt Bingaman | Commercial Advisor | CA DRE #02139034 | eXp Commercial
Tap Learn more for the film, photos and tour booking.
Just listed: 5700 Semor Dr, Shingle Springs. Approx 200 acres, three parcels, $1,775,000.
When I walk a ranch with a buyer, the first question is rarely about the house. It is about infrastructure. What is already built, and what will I have to build?
Here is why that matters on this one:
◆ Fencing is one of the biggest costs and longest timelines in starting a ranch. All 200 acres were recently refenced: over 21,000 ft of 5.5 ft bison-height fencing, plus cross fencing and a corral. Bison fence should be at least 60 in. Cattle need 48 in. ◆ Water: 11 active springs, two retention ponds and a 32 GPM well. Plus septic, propane, 220V. ◆ Working improvements: barn, arena, sheds, hay storage. ◆ Structure: three parcels (approx 80/80/40), RE-10 zoning, current cattle lease. Any split or new build is the buyer's to verify with El Dorado County.
The 1937 house is approx 744 sq ft. For some buyers that is a weekend base. For others it is the starting point. Either way, the land is the asset.
For 1031 exchange buyers, rural acreage like this can be worth a look. That is general information, not tax advice. Talk to your CPA or QI.
If you or a client want a private tour, call me at (916) 513-0217 or see the full film and details here: https://5700semor.netlify.app/
Matt Bingaman | Commercial Advisor | CA DRE #02139034 | eXp Commercial No animals included.
Subject: Just listed | 200-acre fenced ranch, Shingle Springs, $1,775,000
Hi [First Name]!
5700 Semor Dr in Shingle Springs is live tonight: approx 200 acres across three parcels, RE-10, 1937 ranch house, all 200 acres newly refenced to bison height, 11 springs, a 32 GPM well, two ponds, barn, arena, corral and Hwy 50 access at Exit 37. Offered at $1,775,000.
Film, photos and details are here: https://5700semor.netlify.app/
Private showings by appointment. Call or text me at (916) 513-0217 with any questions.
Matt Bingaman | Commercial Advisor | CA DRE #02139034 | eXp Commercial matt@cll-cre.com | (916) 513-0217 No animals included. Buyer to verify acreage, zoning and lease terms.
Subject: A 200-acre ranch in Shingle Springs
Hi [First Name]!
I just listed a 200-acre ranch in Shingle Springs, and I'd love for you to see it; the fence is already built ;)
Here is the short film and all the details: https://5700semor.netlify.app/
Please reach out at (916) 513-0217 if you or someone you know wants a private tour!
Matt Bingaman | Commercial Advisor | CA DRE #02139034 | eXp Commercial